Contents: Preface. 2. Regression Modeling. 3. Multiple Regression and Model Building. 4. Logistic Regression. 5. Naïve Bayes and Bayesian Networks. 6. Genetic Algorithms. 7. Case Study: Modeling Response to Direct-Mail Marketing. Index. |
Contents: Preface. 2. Regression Modeling. 3. Multiple Regression and Model Building. 4. Logistic Regression. 5. Naïve Bayes and Bayesian Networks. 6. Genetic Algorithms. 7. Case Study: Modeling Response to Direct-Mail Marketing. Index. |