About the Authors vi Chapter 2 OLE DB for Data Mining Chapter 3 Using SQL Server Data Mining Chapter 4 Microsoft Naïve Bayes Chapter 5 Microsoft Decision Trees Chapter 6 Microsoft Time Series Chapter 7 Microsoft Clustering Chapter 8 Microsoft Sequence Clustering Chapter 9 Microsoft Association Rules Chapter 10 Microsoft Neural Network Chapter 11 Mining OLAP Cubes Chapter 12 Data Mining with SQL Server Integration Services Chapter 13 SQL Server Data Mining Architecture Chapter 14 Programming SQL Server Data Mining Chapter 15 Implementing a Web Cross-Selling Application Chapter 16 Advanced Forecasting Using Microsoft Excel Chapter 17 Extending SQL Server Data Mining Chapter 18 Conclusion and Additional Resources Appendix A Importing Datasets Appendix B Supported VBA and Excel Functions |